Category Pricing
Pricing Comparison: Best Attribution & ROAS Tools
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Side-by-side pricing matrix for attribution & roas tools. Compare free tiers, starting prices, billing metrics, scalability risks, and paid tier breakdowns in one view.
View Feature Comparison for Attribution & ROASData last reviewed:
| Free Tier | |||||||
| | | | | | | | |
| Free Tier Limits | |||||||
| User History: 2 months, Seats: 5, Stage Models: 3, Notifications: 2, Syncs: 1 | Up to 10 users, core capabilities including basic analytics and tracking. | — | — | 5,000 sessions/mo, 1 website, 1 ad platform integration, 1 conversion source | — | — | — |
| Starting Price | |||||||
| Free | Free | 57 $ / month | $79 / month | 100 $ / month | $119 / month | 230 $ / month | 1,000 $ / month |
| Billing Metric | |||||||
| Monthly | Monthly/Annual | monthly | permonth | Sessions/Website | yearly | Monthly | Monthly |
| Cost Scalability Risk | |||||||
| Minimal for small teams using the free tier, but significant increases expected with volume and feature expansion. | Escalation to superior tiers becomes imperative for expanding configurations, potentially leading to substantial cost increments. | Transitioning to higher tiers can significantly raise costs, particularly the 'Enterprise' tier with custom requirements. | Scaling to higher-tier plans incurs significant expenses as tracking requirements expand. | Low risk for SMBs; potential cost escalation for high session volumes in larger enterprises. | Scaling active campaigns or event tracking needs may necessitate upgrades to higher-tier plans, potentially increasing costs significantly. | Scalability risks are moderate for small to medium-sized enterprises due to the high initial pricing, with potential cost escalations for larger entities with extensive tracking needs. | Higher entry costs present a scalability risk for smaller entities, with larger organizations potentially encountering customization expenses. |
| Hidden Cost Explanations | |||||||
| Costs can escalate post-implementation due to volume-based billing and custom quotes for advanced tiers. | The initial free tier may escalate to significant expenses as advanced attribution and automation functionalities necessitate higher-tier plans. | Potential costs can increase with data scaling needs or third-party tool integrations not covered in the base subscription. | Additional costs can accrue from add-ons, increased event volumes, and separate fees for portal and reporting functionalities. | Session overages incur charges at plan-specific rates. Additional post-purchase costs include implementation, migration, training, and API services. | Additional costs may arise from exceeding event limits or requiring extended data retention beyond the plan's provisions. | Hidden costs may emerge from data storage requirements and third-party integrations, despite the absence of explicitly stated fees. | No specific hidden costs were identified; however, integration and synchronization with various ad platforms may incur additional charges. |
| Paid Tiers | |||||||
| Starter 0 $ Foundational B2B Analytics with limits Free 0 $/month User History: 2 months, Seats: 5, Stage Models: 3, Notifications: 2, Syncs: 1 Advanced Custom Pricing All Dreamdata Capabilities Unlocked. | Free 0/month Up to 10 users, core capabilities including basic analytics and tracking. Starter 179/month Everything in Free, plus multi-touch attribution, flow enrichment, and Moby automating analysis & recommendations. Automate 749/month All features in Foundation, plus automations and Moby specialists. PRO 1,290/month Recommended for businesses with higher GMV. Enterprise Contact Sales Custom pricing and implementation for brands with $20M+ in annual GMV. | Launch 57 $/mo Track attribution, engagement and lifetime value throughout the entire customer journey Grow 197 $/mo Everything in Launch Scale 397 $/mo Everything in Grow Enterprise Contact for pricing Complete analytics, reporting and support for companies over $10M/year in revenue | Builder 79 $/month 2M tracking events/month Human Team 399 $/month 20M tracking events/month AI Team 499 $/month 20M tracking events/month Enterprise 999 $/month 75M tracking events/month | Free $0 /month 5,000 sessions/mo, 1 website, 1 ad platform integration, 1 conversion source Starter $100 /month 100,000 sessions/mo, 2 team members, all 6 ad platforms, all 100+ integrations Personal $150 /month 500,000 sessions/mo, 3 websites, cross-domain tracking, Google Analytics 4 Advance $300 /month 3,000,000 sessions/mo, 10 websites, unlimited Conversion API, dedicated support | Profit $119/month 20 Active Campaigns, 6 Months of Data Retention, Up to 1,000,000 events Scale $299/month 60 Active Campaigns, 12 Months of Data Retention, Up to 5,000,000 events Start-up $539/month 100 Active Campaigns, 12 Months of Data Retention, Up to 10,000,000 events Agency $799/month 100 Active Campaigns, 12 Months of Data Retention, Up to 25,000,000 events Enterprise $1,599/month 200 Active Campaigns, 24 Months of Data Retention, Up to 60,000,000 events Corporate 3999 $/month 24 Months of Data Retention, Up to 200,000,000 events Executive 7999 $/month 24 Months of Data Retention, Up to 500,000,000 events | Shopify 69 - 1,499 $/month Tracked monthly revenue (up to) Business 230 - 1,499 $/month Tracked monthly revenue (up to) | Starter $1,500 For brands spending less $1.5m a year on ads Professional $3,500 For growth marketers spending up to $500k a month on ads Enterprise Custom For sophisticated teams spending more than $500k a month on ads Custom Contact us for a quote For seven-figure brands spending under $200K/month on ads |
| Pricing | Dreamdata | Triple Whale | SegMetrics | RedTrack | AnyTrack | Voluum | Hyros | Northbeam |
|---|---|---|---|---|---|---|---|---|
| Free Tier | | | | | | | | |
| Free Tier Limits | User History: 2 months, Seats: 5, Stage Models: 3, Notifications: 2, Syncs: 1 | Up to 10 users, core capabilities including basic analytics and tracking. | — | — | 5,000 sessions/mo, 1 website, 1 ad platform integration, 1 conversion source | — | — | — |
| Starting Price | Free | Free | 57 $ / month | $79 / month | 100 $ / month | $119 / month | 230 $ / month | 1,000 $ / month |
| Billing Metric | Monthly | Monthly/Annual | monthly | permonth | Sessions/Website | yearly | Monthly | Monthly |
| Cost Scalability Risk | Minimal for small teams using the free tier, but significant increases expected with volume and feature expansion. | Escalation to superior tiers becomes imperative for expanding configurations, potentially leading to substantial cost increments. | Transitioning to higher tiers can significantly raise costs, particularly the 'Enterprise' tier with custom requirements. | Scaling to higher-tier plans incurs significant expenses as tracking requirements expand. | Low risk for SMBs; potential cost escalation for high session volumes in larger enterprises. | Scaling active campaigns or event tracking needs may necessitate upgrades to higher-tier plans, potentially increasing costs significantly. | Scalability risks are moderate for small to medium-sized enterprises due to the high initial pricing, with potential cost escalations for larger entities with extensive tracking needs. | Higher entry costs present a scalability risk for smaller entities, with larger organizations potentially encountering customization expenses. |
| Hidden Cost Explanations | Costs can escalate post-implementation due to volume-based billing and custom quotes for advanced tiers. | The initial free tier may escalate to significant expenses as advanced attribution and automation functionalities necessitate higher-tier plans. | Potential costs can increase with data scaling needs or third-party tool integrations not covered in the base subscription. | Additional costs can accrue from add-ons, increased event volumes, and separate fees for portal and reporting functionalities. | Session overages incur charges at plan-specific rates. Additional post-purchase costs include implementation, migration, training, and API services. | Additional costs may arise from exceeding event limits or requiring extended data retention beyond the plan's provisions. | Hidden costs may emerge from data storage requirements and third-party integrations, despite the absence of explicitly stated fees. | No specific hidden costs were identified; however, integration and synchronization with various ad platforms may incur additional charges. |
| Paid Tiers | Starter 0 $ Foundational B2B Analytics with limits Free 0 $/month User History: 2 months, Seats: 5, Stage Models: 3, Notifications: 2, Syncs: 1 Advanced Custom Pricing All Dreamdata Capabilities Unlocked. | Free 0/month Up to 10 users, core capabilities including basic analytics and tracking. Starter 179/month Everything in Free, plus multi-touch attribution, flow enrichment, and Moby automating analysis & recommendations. Automate 749/month All features in Foundation, plus automations and Moby specialists. PRO 1,290/month Recommended for businesses with higher GMV. Enterprise Contact Sales Custom pricing and implementation for brands with $20M+ in annual GMV. | Launch 57 $/mo Track attribution, engagement and lifetime value throughout the entire customer journey Grow 197 $/mo Everything in Launch Scale 397 $/mo Everything in Grow Enterprise Contact for pricing Complete analytics, reporting and support for companies over $10M/year in revenue | Builder 79 $/month 2M tracking events/month Human Team 399 $/month 20M tracking events/month AI Team 499 $/month 20M tracking events/month Enterprise 999 $/month 75M tracking events/month | Free $0 /month 5,000 sessions/mo, 1 website, 1 ad platform integration, 1 conversion source Starter $100 /month 100,000 sessions/mo, 2 team members, all 6 ad platforms, all 100+ integrations Personal $150 /month 500,000 sessions/mo, 3 websites, cross-domain tracking, Google Analytics 4 Advance $300 /month 3,000,000 sessions/mo, 10 websites, unlimited Conversion API, dedicated support | Profit $119/month 20 Active Campaigns, 6 Months of Data Retention, Up to 1,000,000 events Scale $299/month 60 Active Campaigns, 12 Months of Data Retention, Up to 5,000,000 events Start-up $539/month 100 Active Campaigns, 12 Months of Data Retention, Up to 10,000,000 events Agency $799/month 100 Active Campaigns, 12 Months of Data Retention, Up to 25,000,000 events Enterprise $1,599/month 200 Active Campaigns, 24 Months of Data Retention, Up to 60,000,000 events Corporate 3999 $/month 24 Months of Data Retention, Up to 200,000,000 events Executive 7999 $/month 24 Months of Data Retention, Up to 500,000,000 events | Shopify 69 - 1,499 $/month Tracked monthly revenue (up to) Business 230 - 1,499 $/month Tracked monthly revenue (up to) | Starter $1,500 For brands spending less $1.5m a year on ads Professional $3,500 For growth marketers spending up to $500k a month on ads Enterprise Custom For sophisticated teams spending more than $500k a month on ads Custom Contact us for a quote For seven-figure brands spending under $200K/month on ads |