Single Sign-On (SSO) is supported via Google Workspace or Cloud Identity, allowing enterprise teams to centralize authentication and access control.
The platform supports Single Sign-On, but it is managed externally through the broader Google Cloud or Google Workspace organizational settings, rather than being an isolated feature within the analytics interface itself. By integrating with these central identity providers, enterprise IT teams can enforce strict security policies, mandate multi-factor authentication, and instantly provision or revoke access to analytics properties based on employee directories. This significantly reduces administrative overhead and mitigates the security risks associated with shared or orphaned accounts. While highly secure and reliable, businesses that rely on non-Google identity providers (like Okta or Azure AD) must configure SAML integrations via Google Cloud Identity to enable this seamless access.
Centrally manages secure access through SAML 2.0 Single Sign-On.
Complying with enterprise IT security standards, SAML 2.0 Single Sign-On (SSO) is fully supported. This allows integration with identity providers like Okta, Azure AD, Google Workspace, or OneLogin. SSO ensures access is governed by corporate policies, enabling multi-factor authentication and automated user management. Centralized management mitigates security risks from shared credentials and unmanaged accounts.
Enterprise-grade Single Sign-On (SSO) is centrally managed through the Adobe Admin Console, supporting seamless SAML 2.0 integrations.
As an enterprise solution, the platform mandates rigorous security standards, managing all user authentication through the centralized Adobe Admin Console rather than isolated product-level logins. It fully supports SAML 2.0 Single Sign-On (SSO), allowing IT departments to seamlessly integrate with major identity providers like Azure AD, Okta, and Ping Identity. This ensures that access to highly sensitive behavioral data is strictly governed by corporate security policies, supporting features like automatic provisioning, multi-factor authentication, and instant access revocation. This centralized identity architecture is a mandatory requirement for large organizations, eliminating the risks associated with shared credentials or unmanaged user accounts in standalone analytics tools.
Enterprise authentication is supported through premium plugins, enabling integration with LDAP, SAML, and major SSO providers.
Secure, enterprise-level authentication is available, but it is typically handled through specialized premium plugins rather than being an out-of-the-box feature in the free community version. Administrators can integrate the platform with corporate directories using LDAP or configure SAML 2.0 to connect with major Single Sign-On (SSO) providers like Azure Active Directory, Okta, or Google Workspace. This allows IT departments to centralize user management, enforce multi-factor authentication, and automatically provision or revoke access based on employee roles. While highly secure and necessary for enterprise deployment, smaller teams relying strictly on the free open-source version will have to manage standalone user accounts directly within the analytics interface.
Manages access through native SAML-based Single Sign-On with major providers.
Addressing enterprise security needs, native support for SAML-based Single Sign-On (SSO) is provided. IT departments can integrate the platform with their existing identity infrastructure—such as Okta, Azure AD, or Google Workspace—to enforce secure authentication and standardized access control. This is necessary for organizations with larger teams, as it allows administrators to manage access centrally and provides an extra layer of security against account takeovers, ensuring that sensitive customer marketing data remains securely protected.
Enables access via native SAML 2.0 Single Sign-On with major systems.
To meet corporate security requirements, SAML 2.0 Single Sign-On (SSO) is supported. IT departments can easily integrate the workspace with identity providers like Okta, Azure AD, or OneLogin, ensuring that access is centrally managed and secure. By mandating SSO, organizations can enforce strict password policies and ensure that access is automatically revoked when employees leave, protecting sensitive customer marketing data and providing a simplified, more convenient login experience for team members.
SSO support enhances security and user experience by centralizing login.
Single Sign-On (SSO) support streamlines user access management for organizations. Simplifying the login process, it allows authentication through a centralized identity provider, reducing password-related security risks. Particularly beneficial for large organizations, it enhances security and improves user experience by minimizing multiple credentials. Integration supports various identity providers, ensuring compatibility with existing IT infrastructure.
Simplifies authentication, though unique needs may require custom integrations.
SSO support streamlines user authentication across multiple platforms, enhancing security by reducing the need for multiple passwords. It simplifies user management for organizations and integrates smoothly with popular SSO providers. Businesses with unique authentication requirements might need additional configuration or custom integrations. Particularly beneficial for enterprises, it improves user experience and secure access management.
Simplifies access with SSO integration, enhancing convenience and security.
Simplifies user access management by allowing single sign-on integration across applications. Enhances user convenience and security by reducing the need for multiple credentials and streamlining authentication. Particularly beneficial for enterprises seeking improved user experience and enhanced security protocols. However, implementing SSO may require coordination with IT departments to ensure compatibility with existing identity management systems.
Streamlines access with SSO integration, enhancing security and management.
Simplifies user access management by integrating with Single Sign-On (SSO) systems. Enhances security and user convenience by enabling access using existing corporate credentials. Particularly beneficial for organizations with large teams, reducing the administrative burden of managing multiple accounts and passwords. Improves security by centralizing authentication processes, though integration with existing systems may require technical expertise.
Supports SSO for streamlined access and security with major providers.
Enhances security and user convenience by allowing access using existing credentials from providers like Okta or Azure AD. Simplifies user management and enhances security through centralized authentication. Particularly beneficial for enterprises with large teams, reducing password fatigue and increasing compliance with security policies. While supporting major providers, organizations using less common solutions might face integration challenges.
Supports secure access via native SAML 2.0 Single Sign-On integration.
For enterprise deployments, SAML 2.0 Single Sign-On (SSO) integration is natively featured. IT administrators can connect the environment to identity providers like Okta, Azure AD, or Google Workspace. SSO enables multi-factor authentication, user provisioning, and quick access revocation. This centralized control maintains data security and compliance, eliminating vulnerabilities from standalone passwords.
Provides native SAML 2.0 Single Sign-On integration for secure enterprise access.
To secure sensitive data, SAML 2.0 Single Sign-On (SSO) is natively supported for enterprise customers. IT administrators can integrate with identity management solutions like Okta, Azure AD, Google Workspace, or OneLogin. This mandates multi-factor authentication, automates account provisioning, and revokes access as needed. Centralized access control is important for mid-market and enterprise SaaS companies.
Offers SAML-based Single Sign-On, restricted to high-tier plans.
To support organizations with strict access control, SAML 2.0 Single Sign-On (SSO) is supported. IT teams can integrate with identity providers like Okta, Azure AD, and Google Workspace. SSO enforces multi-factor authentication and manages user provisioning through corporate directories. However, this feature is restricted to high-tier Enterprise contracts, requiring upgrades for basic security integrations.
Enterprise security is ensured via native SAML 2.0 Single Sign-On, integrating seamlessly with Okta, Azure AD, and Google Workspace.
Recognizing its target market of mid-market and enterprise B2B organizations, the platform fully supports SAML 2.0 Single Sign-On (SSO). This allows IT departments to integrate the attribution platform directly with centralized identity providers such as Okta, Microsoft Entra ID (Azure AD), Google Workspace, or OneLogin. By implementing SSO, organizations can enforce strict password policies, mandate multi-factor authentication, and automatically provision or revoke access to sensitive revenue data based on corporate directories. This is a critical feature for mitigating the security risks associated with shared credentials and managing access for large RevOps and marketing teams.
Integrates SAML 2.0 Single Sign-On with standard identity management solutions.
To satisfy enterprise security requirements, SAML-based Single Sign-On (SSO) is supported. IT teams can integrate the workspace with major identity providers like Okta or Azure AD to centralize authentication, enforce strong password policies, and mandate multi-factor authentication. This simplifies user management for teams with dozens or hundreds of employees and ensures that access to sensitive marketing and contact data can be immediately revoked when an individual leaves the organization, mitigating standard cybersecurity risks.
The platform provides robust enterprise security with native support for SAML 2.0 Single Sign-On, integrating smoothly with major identity providers.
To meet the strict security requirements of enterprise IT departments, the platform natively supports SAML 2.0 Single Sign-On (SSO). This allows organizations to centralize analytics access through corporate identity providers like Microsoft Entra ID (formerly Azure AD), Okta, or Google Workspace. By implementing SSO, administrators can enforce multi-factor authentication, manage user provisioning automatically through corporate directories, and instantly revoke access when an employee leaves the company. This centralized security architecture is a critical requirement for enterprise deployments, ensuring that sensitive behavioral data is never exposed through weak or shared standalone passwords.
Moderate SSO support, requiring third-party solutions.
Moderate support for Single Sign-On allows some integration with identity providers. The implementation is not as reliable as some competitors, potentially limiting flexibility for complex identity management. Additional configurations or third-party tools may be needed for direct integration. While useful for smaller teams, those with intricate SSO requirements might find capabilities insufficient. Users should assess their SSO needs before relying solely on this feature.
Manages secure enterprise access via native SAML 2.0 Single Sign-On.
To meet enterprise IT and security needs, SAML 2.0 Single Sign-On (SSO) is natively supported. Administrators can connect the workspace with identity providers like Okta, Azure AD, Google Workspace, or OneLogin. This setup enforces multi-factor authentication, automates account provisioning, and revokes access when necessary. Centralized security management is standard for mid-market and enterprise companies.
Supports secure authentication through SAML 2.0 Single Sign-On for top-tier plans.
To meet large organizations' security needs, SAML 2.0 Single Sign-On (SSO) is supported. IT departments can integrate with identity providers like Okta, Azure AD, and Google Workspace. SSO enforces password policies, mandates multi-factor authentication, and manages access via corporate directories. However, this feature is exclusive to high-tier Enterprise plans, with smaller businesses relying on basic authentication.
SSO support simplifies access management but may require IT assistance initially.
SSO support allows users to authenticate with a single set of credentials across multiple systems, streamlining access management and enhancing security. This reduces password fatigue and minimizes credential theft risks. While integration with popular identity providers is available, setup complexity can vary, potentially necessitating IT support. Enterprises benefit from simplified access control and improved user experience. However, initial configuration might require additional resources to ensure direct operation.
Supports SAML-based Single Sign-On, limited to custom enterprise plans.
To support larger organizations with stringent IT security protocols, SAML-based Single Sign-On (SSO) integration is available. Enterprise administrators can connect the analytics workspace with centralized identity providers such as Okta, Microsoft Entra ID (Azure AD), or Google Workspace. Implementing SSO enables multi-factor authentication and allows IT to manage user access directly from the corporate directory. However, this feature is not available on standard, self-serve premium plans; it requires a custom Enterprise contract, making it inaccessible for smaller businesses that still require strict access control.
Manages access via native SAML 2.0 Single Sign-On with major identity providers.
Meeting enterprise security demands, SAML 2.0 Single Sign-On (SSO) integration is provided. IT teams can connect the portal to identity providers like Microsoft Entra ID (Azure AD), Okta, or OneLogin. This centralizes access control, mandates multi-factor authentication, and allows for automatic user provisioning and de-provisioning. SSO is a mandatory requirement for large organizations to secure sensitive customer data, and the implementation is considered a standard-bearer for its ease of setup and reliability.
Offers basic integration, but may require extra configuration.
Basic SSO support allows users to integrate existing identity management systems for streamlined access control. However, the implementation is somewhat limited and may not support all identity providers out of the box. Organizations with complex authentication requirements might need to employ additional configurations or third-party solutions to achieve full SSO integration. Despite these limitations, the feature aids in maintaining security and ease of access for users within a controlled environment. This basic support can be a starting point for more detailed identity management solutions.
Limited SSO support, often needing third-party identity providers.
Single sign-on support is limited, potentially requiring additional configuration or third-party identity providers. Lacking reliable, out-of-the-box integration, businesses seeking direct user authentication across platforms may face challenges. The absence of native SSO support could be a drawback for organizations prioritizing streamlined access management and security.
